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KATHY HOLDAWAY VENTURES CONSULTING |
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Performance mastery |
“Power-Up Your knowledge for profit—a basic step by step guide to market and sell your expertise” - E-bookThis is a working guide complete with workbooks for each of the critical areas you need to develop for selling your expertise beginning with the right mindset. The working guide helps you create your target market using demographic and psychographic profiles, determine why your market needs YOU and YOUR EXPERTISE, helps you identify your marketing strategies and has four workbooks, two tightly focused on connecting with your typical clients using sales scripts, and questions that help your buyer choose YOU and YOUR SERVICE or PRODUCT. The top 25 questions to consider before connecting with your audience contains expert thought provoking and stimulating ideas that prepare you for dynamic interactions to increase your chances for success. You will not find anything “new”; you will find a comprehensive guide that leads you step by step to create the foundation you need for successfully presenting your work to your target audience. If you have run a business before, have worked through all of the steps mentioned above and have been highly successful in business then this guide is probably not for you; however if you have no idea how to create your vision, get in the right frame of mind, identify the best means of touching your ideal clients and need guidance on the sales process, then this is the perfect beginners guide and right for you! Continued... |
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E-Book Special Offer includes a series of supplemental podcasts! Workbooks in the E-Book— · Defining Your Market · 18 Questions Exploring the Mind of Your Buyer—Marketing Basics · Telephone Sales Script Samples, Ideas, and Customize Section · Top 25 Questions for Pre-Call Planning · 35 Sample Questions for the Discovery Phase Sales Step
The workbooks are provided as Appendices in Word form to allow computer completion.
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· Learn about the importance of mindset, clarity, vision and visioning · Create your target audience · Awaken desire for what you offer by creating your solutions message · Create your targeted marketing strategy · Get into the head of your buyer · Connect your sales process and sales scripts for your market · Build and activate a test before full scale launch · Create a strategic action plan |
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“Power-Up your knowledge for profit” |
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©2010 Kathy Holdaway Ventures |
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